Issue 207
Steve Jobs’s Real Genius Was “Tweaking”
February 6, 2022

Hi there!
Steve Jobs was an iconic business leader and the driving force behind world-changing products such as the Macintosh, the iPod, and, above all, the iPhone.
In today’s nugget, published by The New Yorker, Malcolm Gladwell argues that Jobs’s real genius lay not in invention, but in editing — that he was a “tweaker” at heart.
Besides citing many examples from Jobs’s life, mostly pulled from Walter Isaacson’s excellent biography, Gladwell draws parallels to the industrial revolution in making the case that tweaking is just as important as invention, if not more so.
Read on to learn more!
The New Yorker12 min read
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